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The Ad Network
Oct 21, 20242 min read
IGP goes back in time for Diwali Campaign!
In its latest campaign, titled “Amazing Gifts, Samay Par”, India's leading gifting platform IGP captures the essence of festive gifting...
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The Ad Network
May 29, 20232 min read
Apple's Latest Eye-Opening Ad Takes a Hilarious Dive into Data Privacy
Step into the wacky world of data privacy with Apple's latest ad, appropriately titled "The Waiting Room." In this comically twisted...
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Aishwarya Ghosh
Sep 12, 20221 min read
How corporations celebrated Pride month in all the wrong ways
Pride Month is a time for celebration and acceptance. It’s also now become an annual tradition every June, to watch brands scramble to...
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Aishwarya Ghosh
Aug 17, 20222 min read
What is the creative potential of live streaming?
People’s lives changed in more ways than one during the pandemic. Most of us were cut off from being able to do the things we enjoyed due...
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Aishwarya Ghosh
Jul 7, 20222 min read
How Burger King’s Pride Whopper stunt failed it’s target audience
Burger King Austria attempted to celebrate Pride Month with a campaign gone haywire. They decided to offer sandwiches which have the same...
210 views0 comments
Aishwarya Ghosh
Jun 9, 20221 min read
The best Christmas ads over the years that will make you feel merry this season
It’s the season to be jolly and watch brands come up with their own creative advertisements. There is no better time than during...
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Aishwarya Ghosh
Jun 8, 20221 min read
Inclusive Marketing - Lego’s Braille Bricks for visually impaired children
Studies have shown that children naturally learn through play. When learning is mixed with fun, it gives rise to creativity and...
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Aishwarya Ghosh
Apr 25, 20221 min read
Ramadan 2022: The best ads
Ramadan is the ninth month of the Islam calendar, a holy month designed for prayer and fasting. It begins and ends with the shape of the...
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Aishwarya Ghosh
Apr 5, 20223 min read
How Netflix's "Drive to survive" scaled the viewership massively for F1
It’s not everyday you see a show have such a massive impact on the viewership of a sport as Netflix’s Drive to Survive has had for...
441 views0 comments
Aishwarya Ghosh
Jan 21, 20221 min read
How Nike turned graffiti walls into stores
When tech is mixed with art, that’s where the magic happens. Or in this case, that’s where astronomical sales happen. Nike’s Air Max...
368 views0 comments
Aishwarya Ghosh
Jan 21, 20223 min read
The Iconic Marketing Strategy of Amul
Today Amul is a household name. Most of us can open our fridge and find at least one Amul product inside. But have you ever wondered...
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Aishwarya Ghosh
Dec 24, 20212 min read
BURGER KING’S SELF-DISS RAP: A BOLD MARKETING MOVE
If you have ever noticed Burger King ads, you wouldn’t deny how their ads are characterized by a provocative tone of voice, bold yet...
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Aishwarya Ghosh
Dec 23, 20213 min read
Marketing Strategy of Tide Detergent - Kyun, Chaunk Gaye Na?
Here’s a piece of information that will turn your reaction into chaunk indeed - Tide is not an Indian brand. This fact makes Tide’s high...
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Aishwarya Ghosh
Jul 25, 20214 min read
Cannes Lions 2021 Winners: 10 campaigns that stole the show
2021 was a bumper year for Cannes Lions International Festival of Creativity as they awarded work from both 2020 and 2021 after last year’s
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The Ad Network
Jul 10, 20211 min read
Kitkat Australia has gone to the fantasy lands for their new ad campaign
Sit back, relax, take a break. KitKat’s brand campaigns could not be any more relatable than their ads we so enjoy. Narrating the perfect...
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The Ad Network
Mar 11, 20211 min read
HUL partners with TOI and Shaadi.com to #StoptheBeautyTest
Hindustan Unilever has partnered with the matrimonial site, shaadi.com and the TOI matrimonial section for its latest campaign,...
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The Ad Network
Mar 10, 20211 min read
99acres releases a comical TVC #NoTwistOn99acres
99acres rolled out a commercial to emphasize on the fact that they sell what they show. To highlight that their information about...
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The Ad Network
Mar 6, 20212 min read
Throwback to top Women’s Day campaigns by brands
So, Women's Day 2021 is just around the corner and brands from all sectors are gearing up to make a mark on social media when the...
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The Ad Network
Feb 7, 20211 min read
Brands go the thoughtful way as we mark the 72nd Republic Day
Brands vividly engaged on social media on India’s 72nd Republic Day. Most of the brands focused on expressing gratitude to the country’s...
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The Ad Network
Feb 7, 20211 min read
Parle-G redefines #genius; says geniuses are the emotional intelligent children.
Parle-G, running for longer than 80 decades now, has taken forward its famous “#GManeGenius” campaign by launching a series of short...
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