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The Ad Network
Oct 21, 20242 min read
IGP goes back in time for Diwali Campaign!
In its latest campaign, titled “Amazing Gifts, Samay Par”, India's leading gifting platform IGP captures the essence of festive gifting...
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The Ad Network
May 29, 20232 min read
Apple's Latest Eye-Opening Ad Takes a Hilarious Dive into Data Privacy
Step into the wacky world of data privacy with Apple's latest ad, appropriately titled "The Waiting Room." In this comically twisted...
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The Ad Network
Sep 29, 20222 min read
Atomyc wins the digital and creative mandate for this popular Gin brand
Atomyc, a Mumbai-based agency will be the creative and digital marketing agency for Sector Gin; they were selected after a multi-agency...
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Aishwarya Ghosh
Aug 17, 20222 min read
What is the creative potential of live streaming?
People’s lives changed in more ways than one during the pandemic. Most of us were cut off from being able to do the things we enjoyed due...
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Aishwarya Ghosh
Jul 7, 20222 min read
Stranger Things' Strange Marketing Strategy
Have you watched Stranger Things 4 yet? The comeback created quite a buzz and definitely lived up to the hype. What’s even more...
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Aishwarya Ghosh
Jun 9, 20221 min read
The best Christmas ads over the years that will make you feel merry this season
It’s the season to be jolly and watch brands come up with their own creative advertisements. There is no better time than during...
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Aishwarya Ghosh
Jun 7, 20222 min read
The Squid Game Effect: Brands that enjoyed the unintentional marketing
Squid Game has become one of the most talked about shows of this year. It has already been watched by millions around the world and is on...
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Aishwarya Ghosh
Jun 6, 20223 min read
The Surrogate Ad Controversy: Amitabh Bachhan And Kamla Pan Masala Brand
Bollywood legendary actor Amitabh Bachchan’s office released an official statement saying that they have scrapped an endorsement deal...
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Aishwarya Ghosh
Apr 25, 20223 min read
Is gaming the next huge advertising channel?
You must have heard that gaming is a largely untapped market. Despite its large and engaged audience, the gaming ad market, which is...
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Aishwarya Ghosh
Apr 25, 20221 min read
Ramadan 2022: The best ads
Ramadan is the ninth month of the Islam calendar, a holy month designed for prayer and fasting. It begins and ends with the shape of the...
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Aishwarya Ghosh
Apr 24, 20223 min read
What does Elon Musk's proposal for an ad-free Twitter mean for brands?
Elon Musk has recently declined a role on the board of Twitter which has allowed him to take ownership of more of the social media...
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Aishwarya Ghosh
Apr 5, 20223 min read
How Netflix's "Drive to survive" scaled the viewership massively for F1
It’s not everyday you see a show have such a massive impact on the viewership of a sport as Netflix’s Drive to Survive has had for...
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Aishwarya Ghosh
Feb 22, 20223 min read
5 brands shaping metaverse to their advantage
Just a couple of months back, most of us had no idea about the metaverse. Cut to today - Metaverse is the new buzzword that’s all over...
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Aishwarya Ghosh
Feb 22, 20222 min read
The Best Super Bowl Ads of 2022
The Super Bowl is not just an exciting time for sports but is also one of the biggest events for advertisements. Given the fact that most...
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Aishwarya Ghosh
Jan 21, 20223 min read
10 hidden features, hacks, and tricks on Instagram that you need to know about
With so many social media apps constantly coming up with new features, do you sometimes feel left behind in your Instagram knowledge? You...
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Aishwarya Ghosh
Jan 21, 20223 min read
The Iconic Marketing Strategy of Amul
Today Amul is a household name. Most of us can open our fridge and find at least one Amul product inside. But have you ever wondered...
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Aishwarya Ghosh
Dec 24, 20212 min read
BURGER KING’S SELF-DISS RAP: A BOLD MARKETING MOVE
If you have ever noticed Burger King ads, you wouldn’t deny how their ads are characterized by a provocative tone of voice, bold yet...
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Aishwarya Ghosh
Jul 25, 20214 min read
Cannes Lions 2021 Winners: 10 campaigns that stole the show
2021 was a bumper year for Cannes Lions International Festival of Creativity as they awarded work from both 2020 and 2021 after last year’s
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The Ad Network
Jul 10, 20211 min read
Kitkat Australia has gone to the fantasy lands for their new ad campaign
Sit back, relax, take a break. KitKat’s brand campaigns could not be any more relatable than their ads we so enjoy. Narrating the perfect...
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The Ad Network
Apr 21, 20213 min read
More than 50% influencers on Instagram are engaged in Social fraud or fakery
It’s safe to say that 2020 was the year of influencers. With majority of the global population constrained by the four walls of their...
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